if you happen to have been to assemble all the dressmaker-label jewellery and watches on this planet and throw them in a pile, TrueFacet cofounder and CEO Tirath Kamdar tells TechCrunch, over 40 percent of the pile could be counterfeit.
realizing that, shopping for pre-owned pieces of bijou or a watch from every other person, and even one of the most many jewellery outlets throughout forty seventh street in NYC’s jewellery District, might seem like somewhat of a risk. That’s where TrueFacet is available in.
the company, primarily based in ny, lets each folks and shops sell pre-owned watches and items of bijou which might be sparsely vetted and licensed through TrueFacet’s personal jewellery consultants. if truth be told, not a single piece of jewelry offered on TrueFacet is brought to the client ahead of going via TrueFacet’s NYC headquarters. the corporate has processed greater than 5,000 pieces to this point.
through a special pricing engine that weighs provide and demand, as well as reasonable online price of the SKU, TrueFacet grants a aggressive worth for both the patron and the seller.
TrueFacet launched back in January of 2014 and is lately re-launching with an entirely redesigned web site, plus a Concierge feature.
the new Concierge feature lets customers text one in all TrueFacet’s experts to get assist with a purchase, whether or not it’s just finding a particular SKU in a certain dimension or starting from scratch trying to pick out an anniversary existing.
TrueFacet’s Concierge service started as a one-off instrument after getting a few particular person requests for particular items. Kamdar and his crew started a Google Doc and after a number of months, rows were numbering in the a whole bunch, so the engineering team set to work constructing out an SMS carrier.
Concierge not only in an instant connects customers to an professional, who will present the required piece for purchase within 48 hours, but it surely also lets in customers to ship photographs of bijou or watches they see to get more knowledge.
considering that launch, TrueFacet has considered 20 to 25 percent growth month over month with regards to GMV, with over 42 p.c boom in the past couple of months. The Concierge function, even in beta, has bought greater than 1200 requests, and TrueFacet’s reasonable order value is over $ 2,200.
TrueFacet has raised a complete of $ 4.8 million across two funding rounds from buyers Maveron, FreeStyle Capital, and others.
Featured image: TrueFacet
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