As had been widely expected, Twitter has these days officially launched a brand new set of exemptions to their 140 personality limit.
As special in the above GIF, uploaded images, videos and different media – including quote tweets – not rely against your one hundred forty characters per tweet. this implies you now have extra space so as to add related context, more flexibility with what that you may add alongside the pictures and movies you share.
neatly kind of.
Wow, the extra space for writing this tweet is actually fresh! This actually changes the sport for Twitter. first of all, the new limit wil https://t.co/pmEOXRIm3I
— Ben Thompson (@benthompson) September 19, 2016
Jokes apart, the brand new adjustments do provide a new component to the tweet process that will have a big affect on many who use the platform – although there are still a number of components that you simply need to remember with the new exemptions.
For one, links nonetheless rely against your 140 characters. As one can find here, once I attach a photo, I’ve nonetheless obtained one hundred forty characters to utilize.
after all, Twitter by no means said hyperlinks can be exempt (though there was speculation about such a alternate), however simply to clarify – hyperlinks do still rely against your a hundred and forty characters. As now we have cited up to now, exempting links would come with a variety of issues, so it’s not shocking Twitter opted to depart them out of the equation.
additionally, Twitter still hasn’t rolled out all the adjustments they at first introduced again in may just.
To re-cap, Twitter at the start announced the following:
- @names would not count in replies
- Media attachments would no longer count against your 140 character restrict
- You’d now be able to re-tweet yourself
- Tweets that begin with an @identify would be seen by means of your whole followers
With these days’s announcement, two of the four are now active – the distinguished updates are @names now not Social Media Today” src=”http://www.socialmediatoday.com/sites/default/files/adhutchinson/files/names%20in%20replies.png”/>And tweets that start with an @title going to all followers. There’s no indication as yet as to when these adjustments will come into effect.
Given the breadth of adjustments and exemptions, it’s interesting that Twitter’s pitching this to be able to simplify the tweet course of. Like, it kind of is, however as referred to by means of TechCrunch, there’s plenty of nuances that relate to what’s exempt and what’s not underneath the new machine.
but even with out those remaining measures, and the details of what’s and isn’t allowed apart, it’s an interesting change, and one that displays Twitter is continuing to work to refine and enhance the tweet course of extra attuned to target audience requirements.
And in the event you’re questioning, now which you could connect images without taking up any character area, what forms of pictures you will have to be having a look to connect, Twitter recently released data on which attachment sorts generate the most effective response.
- Tweets with pictures generate 3X more engagement than normal textual content updates
- Tweets with GIFs generate 6X more engagement than basic textual content updates
- Tweets with video generate 9X more engagement than general text updates
Given these stats, it’s value trying out out the new changes and seeing what works to your target market.